97% of buyers do online research before buying locally.
80% of offline transactions happen within 15 miles of home.
Consider the implications for your business or your customers.
At o2o Interactive we are deeply passionate about the things that are happening in local which touch mobile, retail, social, big data, payments, transactions, loyalty and so much more.
The gap between the online and offline world is closing but there is still a lot of work to do, and we’re very excited to be taking part in it. We’ll be using this corner of the online world to share our thoughts, perspectives and opinions on a number of topics related to the exciting world of local.
We also encourage you to participate in the discussion – the best opportunities to learn come from conversations with those that share similar passions but see things from a slightly different angle.
Thank you for visiting us at the o2o Interactive blog, we look forward to seeing you around, online and off.